Smart Stuff for Smart Kids!

Quality, affordable products and brands for babies and children. Shop online or instore for stylish kids clothing, gifts and mindful toys. Same day order processing. Orders placed before 11am will usually be shipped out that day, orders placed after 11am will be shipped on the next business day. Read more
Crocodile Creek | Drink Bottle - Dinosaurs
Crocodile Creek | Drink Bottle - Solar System
Crocodile Creek | Drink Bottle - Vehicles
Crocodile Creek | Drink Bottle - Unicorn
Crocodile Creek | Drink Bottle - T-Rex
Fairy Girls | Fairy Wand - Rainbow
-50.0%
Ripstop | Herron Hood Sweatshirt
Rashoodz | Rashsuit - Seas The Day
Rashoodz | Rashsuit - Seas The Day
Rashoodz | Rashsuit - Sprinkle Surprise
Rashoodz | Rashsuit - Spec-tacular
Green Toys | Tea Set
Green Toys | Tool Set
Green Toys | Ambulance & Doctor's Kit
Learning Leisure | Mini Mighty Mind
Learning Leisure | Mini Mighty Mind
Mu | Spacebot
Mu | Spacebot
$129.99
Green Toys | Watering Can with rake and shovel
Clothing

Gifts Under $30

Gifts Under $30
Pearhead | Babyprints Keepsake - Blue
Pearhead | Babyprints Keepsake - Pink
Pink Poppy | Mini Ballerina Snow Globe
Pink Poppy | Small Ballet Shoes Snow Globe
Clothing

Gifts Over $30

Gifts Over $30
Green Toys | Tool Set
Green Toys | Ambulance & Doctor's Kit
Floss & Rock | Monster Height Chart
We Might Be Tiny | Icy pole Mold - Powder Pink
We Might Be Tiny | Icy pole Mould - Charcoal
Clothing

Science & Technology

Science & Technology
National Geographic | Crystal Lab - Glow In The Dark
Happy Cow | RC Mini Stunt Cars - Flip
Happy Cow | RC Mini Stunt Cars - Driving
Happy Cow | RC Mini Stunt Cars - Jumping
Xoopar | Bubble Bang Power Bank - Mint
Clothing

Arts & Crafts

Bubblegum Stuff | Unicorn Scissors
Crayola | Twistables - 12  Crayons
Crayola | Double Doodlers - 20 Dula Ended Markers
Crayola | Scented Twistables - 24 Crayons
Crayola | Twistables - 12 Coloured Pencils
Clothing

Swimwear

Swimwear
Bumkins | Wet Bag - Urban Bird
Bumkins | Wet Bag - Outdoors
Bumkins | Wet Bag - Arrows
Bumkins | Wet Bag - Superman
Bumkins | Wet Bag - Batman
Clothing

Bath Time

Bath Time
Hape | Squeeze & Squirt Set
Hape | Feed Me Bath Frog
Hape | Multi Spout Sprayer
Alex | Tub Stickers - Beach
Alex | Tub Stickers - Fashion
Clothing

Clothing

Clothing
JuJo Baby | Diamond Jacquard Shwrap - Silver/Chalk
JuJo Baby | Diamond Jacquard Shwrap - Pink/Chalk
JuJo Baby | All Over Cable Shwrap - Ecru
JuJo Baby | All Over Cable Shwrap - Navy
Clothing

Cards & Invitations

Cards & Invitations
Birthday Card | Yay Its Twins
Birthday Card | Bundle of Joy - Confetti
Birthday Card | Baby Boy - Confetti
Birthday Card | Baby Girl - Confetti
Birthday Card | Sparkly Birthday
Clothing

Hats, Caps & Beanies

Hats & Caps
Millymook |  Girl's Cap - Bambi
Millymook | Girl's Beanie - Peru Genevieve
Millymook | Beanie - Ella
Millymook | Girl's Beanie - Peru Suki Pink
Millymook | Baby Girl's Beanie - Bethany
Clothing

Books

Little Me | Red Fish Yellow Fish
Five Mile | When I'm Feeling Nervous
Five Mile | When I'm Feeling Sad
Five Mile | When I'm Feeling  Disappointed

Great Value

We don't believe you should have to pay a fortune for awesome kid's stuff.

Delivery

We ship NZ wide and endeavour to have your goods dispatched within 1 working day.

Payment Options

We offer various payment methods including PayPal, PartPay and POLi.

Shop with Confidence

Committed to providing you with the best experience possible, every time you shop.

Returns & Exchanges

Faulty goods will be quickly dealt with, and exchange will be offered for change of mind.